In today’s weakened economy,. American businesses are scratching their heads, seeking unique ways to retain quality employees without breaking the bank. With over two decades of marketing experience, I have several ideas which won’t sink the bottom line:
- Time off for good behavior (and performance).Reenergize the lives of your top performers by giving them the day off—with pay. While you’re at it, throw in a couple of tickets to a concert, movie, or sporting event. They’ll thank you later with even better job performance.
- Unique, yet inexpensive gifts of appreciation. Show your staff how much you appreciate their extra efforts with a special gift from the heart. Travel, gasoline, and grocery certificates, which can be purchased inexpensively, are a wonderful way to praise your team for a job well done.
- Free coffee. Sounds simple enough, but fewer companies are using this wonderful, eye-opening tool. Not only does coffee increase concentration, but studies have shown it also reduces workplace injuries. Just don’t spill it on your lap!
- Promotional products promote goodwill in the workplace. Motivate everyone on your staff to promotecompany spirit with a mug, pen, or paper weight with your company logo. These inexpensive “tools” encourage company loyalty, while costing little.
- Get together with your team. How well do you know your employees? Invite them to a company-sponsored event—cookout, picnic, ball game, etc.—and watch spirits soar. They’ll get to know you more than just the person who signs their paycheck.
- The best things in life are free, and mean so much.Many employers have discovered a program which increases morale while saving them money. Free health cards, saving employees money on prescriptions, lab work, and imaging services, are a welcome bridge in reducing absenteeism, increasing productivity, and decreasing stress.
- Sometimes, it’s the simple things. When is the last time you patted an employee on the back, wrote about a team member’s outstanding performance in the company newsletter, or simply said thank you for a job well done? What a wonderful, free way to increase morale and, perhaps, the bottom line.
Perhaps you can come up with a few more tools to increase productivity, boost morale, and retain good all employees. After all,your business thrives on this precious commodity. Without them, where would any business be?
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